ARBOTOOL’s presence at FIMA 2026 clearly demonstrated how to combine technology, design, and commercial approachability in a highly competitive environment such as agricultural and gardening machinery.
From the very first moment, the stand captured visitors’ attention thanks to a clean, modern visual concept perfectly aligned with the brand’s values.
A space designed to attract and convert
The stand was organized into strategic areas that supported both product display and customer interaction:
Product display area: machinery clearly visible, well-organized, and accessible
Front desk / reception area: direct and immediate contact with visitors
Meeting space: a more private setting for business conversations
Vertical visual elements: strong visibility from a distance
The combination of green, white, and red, together with overhead lighting, enhanced the stand’s presence within the exhibition hall.
🌿 Product takes center stage
One of the key strengths of the stand was the strong focus on machinery:
Gardening and maintenance equipment
Compact professional solutions
Technical accessories and attachments
The layout allowed visitors to see, touch, and quickly understand the value of each product.
This approach turned the stand into more than just a showcase—it became an active lead generation tool. The integration of a digital screen also added dynamism and supported the communication.
Key design elements included:
- Vertical panels with real-use imagery (forestry, agriculture, gardening)
- Warm materials such as wood combined with clean white surfaces
- Clear, uncluttered graphics
Together, these elements conveyed a brand image that is professional, approachable, and specialized.
This created a smooth experience, allowing visitors to move naturally from product exploration to business conversations.